Management consulting · Game theory · Behavioral economics · Business · Politics
TWS Partners
TWS Partners is regarded as the market leader in applied game theory. With over 70 highly specialized consultants, TWS Partners works from its offices in Munich and London for companies across a wide range of industries. The team specializes in making game theory usable for business decisions. These can range from complex market-entry decisions, through the purchase or sale of assets and business units, and the commercialization of IP rights, to the optimization of the top and bottom line in procurement and sales.
TWS Partners is the only consulting company in the world that relies exclusively on Nobel Prize-winning research findings from the fields of game theory and industrial economics. TWS Partners makes this methodology directly usable for companies in decision-making situations.
Companies in the automotive, transport, high-tech, telecommunications, pharmaceutical, chemical and consumer goods sectors, for example, can benefit from this. To date, TWS Partners has successfully implemented over 2,200 transaction projects with a cumulative volume of more than 250 billion euros.
WORDUP PR was responsible for over four years for all press work for TWS Partners in Germany. A particular focus of the mandate was positioning the company and its content in the political and economic environment in leading media in Germany. As an expert in business communication in Munich, the agency drew on a wealth of experience for this mandate, for example in advising Munich-based Lehel Invest Bayern, the Center for Applied Policy Research (CAP) and the Munich-based Patentpool Gruppe.

–
Years of consulting

PR services
- Conception and implementation of the press kit
- Positioning as an expert in game theory
- Targeted online business communication
- Press work (German leading media)
- Agenda setting
- Arranging interviews and expert statements
- Planning and execution of press events
- Political networking
Media (selection)
Press coverage
Selected clippings


































Munich Press Club
Photo gallery




Let’s talk about your communications.
+49 89 2 878 878 0
