Fintech · Financial services · ETFs · Start-up
yavalu
PR for a successful fintech start-up exit
yavalu — today the investment planner at Finanzscout24 — is an intelligent service that builds a broadly diversified, low-cost model portfolio automatically on the basis of established investment criteria, and helps users keep their finances on track. yavalu launched in 2011 with its own platform and portfolios built exclusively from exchange-traded funds (ETFs).
WORDUP PR supported the start-up right through to its exit, securing strong placements in national and trade media. A further focus was the founding of the Next Finance Alliance, a certified platform for transparent financial services with more than a dozen members from the German fintech start-up scene.
As a PR agency with a strong financial services and fintech practice, WORDUP has advised a wide range of clients, among them Cadis, afb Application Services AG, Lehel Invest Bayern, Lehel Trade Partners, capFlow AG, Blue Cap AG and Bankhaus August Lenz.

1
year of consultancy

PR services
- Building and delivering all print and online PR
- Producing the press kit
- Writing press releases
- Writing specialist articles
- Coordinating interviews
- Concept, build and delivery of print and online PR for the lobbying campaign „Next Finance Alliance“, which grew to 11 members
Selected media
Media coverage
Selected coverage





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