PR for medium-size business

We are a highly experienced communications agency for German and international SME.

△ Coverage in evening news on Bavarian Television

WORDUP PR agency Munich is a strategically and operationally active communication consultancy. Together with our clients, we set clear communication goals and implement them step by step through coordinated measures. As press spokesman for the Federal Association of Medium-Sized Enterprises (BVMW) in Bavaria, PR consultant and WORDUP owner Achim von Michel has been active in public relations for medium-sized companies since 2007 – on television, radio, in newspaper interviews and online specialist articles. Political lobbying on a national and international level is also part of his routine.

WORDUP Public Relations Agentur München

As an established public relations agency in Munich, we apply the professional standards of the Code de Lisbonne, represented in Germany by the relevant association organizations (DPRG, DRPR), as well as the press code of the German Press Council. In working with our clients, we have set ourselves three central voluntary commitments with which we embed all assignments in a sustainable value context: trust, respect and transparency. We look forward to working with you to define the value basis of our cooperation.

▽ Live streaming event for ANAQUA

agency facts


We are one of the longest operating public relations agencies in the German market. That’s why we not only understand our business very well, but also have an extremely wide network that we can rely on.


Years of Experience

Clients

Nations

Longest Consultancy (years)

▽ Reception with Munich’s 2nd mayor Katrin Habenschaden

services


  • Strategic communication advice: goals, channels, measures, implementation and time planning, evaluation
  • Press relations and public relations for daily and special interest print media as well as TV, radio and online media
  • Write and pitch press releases and articles, establish and maintain editorial contacts, plan and carry out editorial visits and press events
  • Internet PR for online media, multiplier blogs and social networks: establishment and maintenance of social media distributors and contacts, conception and implementation of strategies etc.
  • Crisis communication and crisis intervention
  • Podcast & video conception, editing and production
  • Lobbying in the Bavarian, German and European political environment as well as in association networks
  • Media monitoring and clipping image analysis
  • Copywriting and production of publications, brochures, corporate magazines, website localization, native advertising and content marketing
  • Support of internal communication projects: intranet and corporate publications, communication training, employer branding etc.
  • Conception and organization of congresses, receptions, press conferences and other events - digital and live

team


our topics


SME – TECHNOLOGY – INNOVATION – CAPITAL MARKET / STOCK EXCHANGE – INTELLECTUAL PROPERTY / PATENTS – FINANCIAL SERVICES / FINTECH – INDUSTRIAL PRODUCTION – AEROSPACE / AVIATION – TOURISM – CLEAN ENERGY – INFORMATION TECHNOLOGY / DIGITIZATION – STARTUP – ECONOMY / POLITICS – SOCIETY / SOCIAL

read WORDUP PR story
Magazine 5globalnews covers the 5G developments in Germany
mittelstandinbayern.de covers the german Mittelstand since 2012

5G Content Hub

We dedicate a separate online magazine to the new mobile phone technology 5G and its media applications. Innovative approaches such as 5G Broadcast or Campus Networks are in the editor’s constant focus.

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content hub for SME

Since 2011, the online magazine mittelstandinbayern.de has been reporting almost daily on current developments in medium-sized businesses in Bavaria, Germany and the world. With more than 1.500 articles online this magazine is a valuable source for Mittelstand know how.

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PR seminars


During in-house or off-site seminars, WORDUP Public Relations trains those responsible for management and communication in dealing with the media: be it internal coordination processes, a general understanding of how the media works, targeted training for interviews and appearances in front of a camera or know-how for the own PR work.
We would be happy to develop an individual range of seminars tailored to your company.

Here are some examples: Seminar at McKinsey | Seminar at the LMU Munich | Seminar at the Schlemmer Group | LMU Advisory Board for Continuing Education