“Claude, build us a new homepage”—obviously, it doesn’t work quite like that. However, Anthropic’s AI can play a crucial role in generating efficient—and above all, fast—markup (i.e., the HTML code used to display websites). We decided to give it a try and, for the first time in over 15 years, created a website that does away with traditional page builders. While convenient, those tools often clutter the page code with a lot of unnecessary elements.
The results speak for themselves: our new Version 9.0 (marking our ninth major relaunch since we first established an online presence) is the fastest website we’ve ever had. It boasts performance metrics—such as those seen in Page View Insights—that we previously only dreamed of. We will continue to create new content, like this post, using the familiar convenience of WordPress posts, while any necessary layout tweaks or additions can be implemented beautifully using Claude prompts. We provide the plan, and the AI delivers the tailored code within minutes—fully formatted to match the layout.
We have also entered a new era in terms of visual design: the overall look is more functional and less playful—reflecting the times we live in. Yet, all our content remains in its familiar place, and the use of numerous info boxes and lists makes it easier to grasp the information quickly and comprehensively.
We hope you enjoy our new web presence, which we trust will carry us—in this or a similar form—well into the coming decade.
